TrueCal vs MacroFactor
MacroFactor adjusts your macro plan every week and is paid only. It lists $11.99 a month, $47.99 a half year, or $71.99 a year after a 7-day free trial, and it does not offer a free subscription tier. TrueCal Pro is $9.99 a month or $29.99 a year, and manual calorie logging in TrueCal stays free without Pro.
| Check | TrueCal | MacroFactor |
|---|---|---|
| Monthly list price | $9.99 for Pro | $11.99 |
| Longer plans | $29.99 a year | $47.99 a half year or $71.99 a year |
| Free trial | 7 days of Pro for eligible customers in the iPhone or Android app | 7 days |
| After the trial | Manual calorie logging stays free | No free subscription tier |
| Meal input | Text, photo, voice, or barcode with Pro | AI photo, describe your meal, speech-to-text, barcodes and nutrition labels |
| Nutrition detail | Calories, plus protein, carbs, and fat with Pro | Full micronutrient tracking |
| Targets | Profile-based goals you can review, with help adjusting on Pro | Macro plan adjusted automatically every week |
| ChatGPT | Custom connector, meal logging subject to account access | Not mentioned on its product page |
Weekly coaching or a daily log
MacroFactor's product page describes dynamic weekly adjustments, where the app changes your macro plan automatically each week. It lists AI photo food logging, describe your meal, speech-to-text food logging, and scanning for barcodes and nutrition labels. Its database holds more than 1.36 million verified food entries, and it offers full micronutrient tracking.
TrueCal leans toward the log itself. You set a daily calorie target from your profile and goal and review it yourself, and Pro adds help adjusting it. Each meal goes in as a sentence, a voice note, or a photo, and TrueCal shows the source behind the estimate.
Paying after the trial
MacroFactor's press kit lists $11.99 a month, $47.99 a half year, and $71.99 a year. Both of its apps come with a 7-day free trial, and the company does not offer a free subscription tier, so the app needs a subscription once the trial ends. MacroFactor also sells a bundle with its Workouts app at $89.99 a year for people who started on or after January 1, 2026.
TrueCal Pro is $9.99 a month or $29.99 a year. If you cancel an eligible 7-day trial before it ends, TrueCal keeps manual calorie logging, calories, and daily and weekly views on the free plan.
Where TrueCal fits
TrueCal fits people who want a calorie log they can keep for free and do not need a plan that changes every week. Pro adds AI, photo, barcode, and voice logging, macros, and caffeine tracking with a daily budget. It runs on iPhone, Android, and the web. The connected custom ChatGPT integration supports meal logging, progress, weight, and goal tools, subject to account access.
See TrueCal features and TrueCal pricing.
Which one to pick
If you want weekly macro coaching
Pick MacroFactor if you want the app to set and adjust your macros every week, want micronutrients, and are fine paying after 7 days. Budget $71.99 a year, or $89.99 with Workouts if you started in 2026.
If you want a free log to fall back on
Pick TrueCal if you want a free calorie log to fall back on and describing meals is how you like to log. Run a normal day of meals through both trials before paying for either.
Frequently asked questions
Is TrueCal better than MacroFactor?
For weekly macro coaching and micronutrients, MacroFactor offers more. For a calorie log that stays free and meals you describe in a sentence, TrueCal is the closer fit. TrueCal does not claim to be more accurate than MacroFactor.
How do I switch from MacroFactor to TrueCal?
Open TrueCal on iPhone, Android, or the web and describe the next thing you eat. The connected custom ChatGPT integration also supports meal logging, subject to account access.
Is TrueCal free compared to MacroFactor?
TrueCal keeps manual calorie logging free, and Pro has a 7-day trial for eligible customers in the iPhone or Android app. MacroFactor has a 7-day free trial and does not offer a free subscription tier.
Does MacroFactor work with ChatGPT?
MacroFactor's product page does not mention a ChatGPT integration. TrueCal has a custom ChatGPT integration for meal logging, progress, weight, and goal tools, subject to account access.
Sources
- MacroFactor product page with logging and coaching features
- MacroFactor press kit with prices and trial terms
- TrueCal pricing
- TrueCal llms.txt product facts
- TrueCal features
- MacroFactor subscriptions and bundles help
- TrueCal how it works
Checked September 23, 2026 and September 29, 2026