Comparison

Cronometer vs MacroFactor

By Eric Parker, founder of TrueCal. Updated September 23, 2026.

Cronometer has a free Basic plan and lists Gold at $59.99 a year, with unlimited barcode scanning on Basic and a web app. MacroFactor has no free tier and lists $71.99 a year after a 7 day trial, with barcode scanning in the paid app and no stated web app. Both put photo logging on a paid plan.

CheckCronometerMacroFactor
Cheapest annual list price$59.99 a year for Gold$71.99 a year
Free tierYes, BasicNo
TrialNot stated by Cronometer7 days
BarcodeFree on BasicIncluded in the paid app
Photo loggingGold onlyPaid, with Photo, Photo and Text, or Upload
Web appYesNot stated
Food databaseApp Store says more than 1.1 million verified foodsMore than 1.36 million verified food entries

Gold versus a paid-only app

Cronometer Gold is $10.99 a month or $59.99 a year. The Gold page also shows $4.99 USD per month billed annually at $59.99, and a 54% save line. Basic stays free for unlimited time, with the full database, calories and up to 95 nutrients, unlimited barcode scanning, custom foods, meals, recipes, device sync, and a 7 day window for reports. Gold removes ads and adds photo logging, voice logging, and Crono Coach.

MacroFactor charges $11.99 a month or $71.99 a year, with a 7 day trial and no free plan afterward. Help also lists $47.99 a half year. The 2026 nutrition plus workouts bundle is $89.99 a year for new starts. Everything in MacroFactor, including search, is behind that paywall.

Photo logging is paid on both. Cronometer documented mobile photo logging as Gold only on July 3, 2025. MacroFactor documents a photo beta that prefers lab-analyzed database results. Voice is Gold only on Cronometer. MacroFactor documents Watch voice logging and marks voice or text AI logging in its own comparison table.

Both companies talk about verified foods. Cronometer names NCCDB, USDA, and several national files, and says data is not crowd-sourced guesses. MacroFactor cites more than 1.36 million verified entries and an Open Food Facts partnership. Cronometer's App Store listing says more than 1.1 million verified foods. The companies publish different counts.

Where TrueCal fits

TrueCal sits beside both as a meal-description logger. AI logging comes with Pro. Manual calorie logging stays free. Eligible customers can try Pro free for 14 days in the iPhone or Android app. It works on iPhone, Android, and the web. Sources are shown. Pro includes caffeine tracking with a daily budget.

See TrueCal pricing.

Which one to pick

Pick Cronometer if you want a free barcode scanner, a web app, and a long nutrient list, and you can live without a stated Gold trial. Pay $59.99 a year if you want photo, voice, and Crono Coach.

Pick MacroFactor if you will pay after 7 days, want its photo workflow and barcode in one paid app, and do not need a free tier or a stated web logger. Budget $71.99 a year, or $89.99 if you add Workouts as a 2026 starter.

Pick TrueCal if describing meals on phone or web is the main job, with free manual calories. AI logging comes with Pro. Try the same foods in each app.

Frequently asked questions

Is Cronometer cheaper than MacroFactor?

On published yearly list prices, Gold is $59.99 and MacroFactor is $71.99. Cronometer also has a free Basic plan. MacroFactor does not. Cronometer does not state a free trial. MacroFactor states 7 days.

Which app scans barcodes for free?

Cronometer includes unlimited barcode scanning on Basic. MacroFactor includes barcode scanning in the paid app only.

Do both apps have a website logger?

Cronometer lists web, iOS, and Android. MacroFactor lists iOS and Android. MacroFactor does not list a web app.

Is photo logging included for free?

No. Cronometer photo logging is Gold only. MacroFactor photo logging is part of the paid app.

Sources

  1. Cronometer Gold page
  2. Cronometer free nutrition tracking page
  3. MacroFactor US App Store listing
  4. MacroFactor product page
  5. Cronometer subscription types help
  6. Cronometer mobile photo logging help
  7. MacroFactor AI food logging help
  8. Cronometer US App Store listing
  9. Cronometer accurate databases page
  10. Cronometer mobile voice logging help
  11. MacroFactor subscriptions and bundles help
  12. MacroFactor Apple Watch page
  13. MacroFactor comparison page about Cal AI
  14. TrueCal features
  15. TrueCal how it works
  16. TrueCal pricing
  17. TrueCal llms.txt product facts

Checked September 23, 2026